SKIN functcional – Mother And Child Magazine

Why gendered skincare doesn’t really make sense

For years, skincare has been neatly divided into ‘his’ and ‘hers’: two parallel worlds shaped more by sales and marketing than science. Brands have packaged their products to attract either a more feminine or masculine consumer, treating men as a simple, no fuss, one-size-fits-all market that promises no more than dark packaging and ease of […]

Skinimalism: Why less is becoming the new luxury in skincare

Leave a Comment / LifeStyle, Press Release / Tania Griffin

For years, we have been bombarded by the skincare industry and sold the idea that more was more. More steps, more actives, more products lining the bathroom shelf. Ten-step routines became aspirational, complexity equated to credibility, and ‘doing skincare properly’ often felt overwhelming, expensive and, frankly, unsustainable. But something has shifted. Across global beauty conversations

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