ZURU has launched its latest plush toy Hug-a-Lumps in South Africa, in the form of eight adorable weighted plush characters weighing 1.5 kilogrammes each, with a super soft velour plush. Combining the comfort of a weighted blanket with the emotional connection of a soft toy, each Hug-a-Lump plush toy is designed to ease anxiety, helping […]
How a plush toy like Hug-a-Lumps can help your child with anxiety Read More »
ZURU has launched the hugely popular Snackles range of plush toys in South Africa. The collectible range brings with it adorable characters with mini replica snacks based on some of the world’s biggest brands. Snackles are super soft, ultra squeezable plushies that come paired with your favourite mini brands and a comic origin story on
Snap up your Snackles now! Read More »
Mattel, Inc. has added a black Barbie doll with Down syndrome, created to allow even more children to find a doll that represents them and inspire all children to tell more stories through play. This diversity and inclusion initiative is celebrated by Down Syndrome South Africa (DSSA), which is committed to empowering and finding ways
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ZURU, one of the world’s largest toy manufacturers, has launched a new animation series and toy line, Eggy Wawa, designed to help young kids come out of their shells by encouraging their natural curiosity. The series follows the adventures of four children and Sheldon the elephant, and their knowledgeable teacher as they learn and explore
Meet Eggy Wawa, the animation and toy series to help encourage curiosity Read More »
Mattel, Inc. has added a blind Barbie doll to its collection, created to allow even more children to find a doll that represents them and inspire all children to tell more stories through play. This launch, representing those with visual impairment, is supported by the South African Guide-Dogs Association for the Blind (GDA), which enables
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With increasing consumer demand for toys that are not only fun but also sensory and educational, ZURU Toys is at the forefront of the trend of toys with purpose in South Africa, capitalising on the growing desire for meaningful play experiences. “As champions of creativity, we utilise our strength in agility, automation and innovation to
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In a world with bright screens and busy schedules, the importance of imaginative play often gets overlooked. Yet, it’s through play that children explore, create, develop and express themselves in ways that shape their understanding of the world. This is why imaginative play and self-expression is so significant: Cognitive developmentImaginative play is not just entertainment;
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When it comes to childhood development, play isn’t just about fun – it’s about forging the pathways to a brighter, more agile mind. Overall, the science behind how innovative play experiences spark problem-solving, critical thinking and spatial reasoning in children cannot be overstated. At the core of this magic lies the ability to engage children
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The way we use words is changing, and so is Scrabble, which has unveiled a second side to the classic gameboard with Scrabble Together Mode: a co-operative, faster paced and more casual version of the iconic word game. It’s the first time in its 75-year history that Scrabble has made such a significant change to its classic game.
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Young Checkers customers can now complete their Sixty60 ‘look’ with branded teal jumpsuits to accompany the wildly popular ride-on motorbikes as children across South Africa continue to emulate their favourite delivery drivers. Manufactured locally in Isithebe, KwaZulu-Natal, and available just in time for the colder winter months, the new Sixty60 kids’ jumpsuits come in the following sizes: 3-4 years,
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