DIGITAL RATE CARD

ELEMENT

PLACEMENT

SIZES

COST

Web baners Leaderboard
Half page
MPU/Island
Mobile banner
Road block/Talking banners
Homepage takeover
Site skin/wallpaper
728 x 90
300 x 600
300 x 250
320×50
All 4 of the above
CPM rate
flat rate p/day
CPM rate
R350 CPM
R350 CPM
R350 CPM
R150 CPM
R650 CPM
R1 000 CPM
R2 000 – R 5000 p/day
R650 CPM
Rich Media
(excl design)
Pop up, expanding ads,
overlay, Instream
500×500 max R400 CPM
VIDEO Sponsored editorial feature
Advertorial video execution
*POA
*POA
EMAIL
MARKETING
(incl design &
development)
Newsletter mention
Newsletter banner
Promo mailer
All costs based on subscriber base
Editorial mention
Max size: 40kb
Branded newsletter
R2 500 – R5 000
R1 000 – R5 000
R5 500 – R8 000
ONLINE CONTENT
SYNDICATION
Recipes
Feature (500 words) – Décor,
Health, Agriculture, Celebrity,
Travel
Feature – Fashion, Beauty
Images only (Fashion and Beauty)
Video
Incl image
Excl images
Min 3 images
Per image cost
R1 500
R1 500
R2 500
R300
R5 000
NATIVE/
CONTENT
MARKETING
Native article
Native articles
Native article series
Native article series incl Search
1 article
2 articles
4 articles (R5 500 p/article)
R3 000 PPC adwords per
article + 15% management fee
R5 500
R9 000
R16 000
R29 800
DIGITORIAL Standard digitorial
** Standard digitorial incl Search
Competition
Digitorial hosting fee
Premium digitorial
** Premium digitorial incl Search
Digitorial hosting fee
One pager – branded top and bottom
banners
R5 000 PPC adwords + 15%
management
One page
With or without updates
Max 3-5 pages. Incl content creation,
design and development
R5 000 PPC adwords + 15%
management
With or without updates
R12 000
R17 750
R3 500
R5 000/R8 000
R15 000
R20 750
R7 000/R12 000
SOCIAL MEDIA ** Facebook, Twitter or Instagram
Social Media adspend
** Facebook app and hosting
Ecards
Per post (excl adspend)
Cost plus 15% management fee
Design cost
R2 900
*POA
*POA
R1 500
DIGITAL
EXTENSIONS
Microsite/website
Interactive calendar/countdown
Sectional sponsorship
SMS/USSD campaign
Navigation tab
R850 p/h development fee
R850 p/h development fee
Cost depends on # of pageviews
*POA
*POA
*POA
*POA
R5 500 – R10 500

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*POA - Price on application     ** Adspend highly recommended        Set of 4 display banners design cost : R2000.

Studio design or content creation fee : R1000 per hour . 

Digital development fee : R850 per hour .
All costs excl content creation except social media . Adspend charged at 15% management fee.

All rates are CPM (cost per thousand impressions ). Rates subject to change with 2016 supplier increases . Cost is subject to client brief ,
ACTIVATION mechanism, production requirements and editorial approval .
All prices include agency commission . All prices exclude VAT, and are subject to the standard Terms and Conditions of Aveng Media PTY Ltd . If
content is supplied ‘booked as ’, no changes will be made except agreed upon other wise .