Goldcrest is celebrating the heart of South African hosting with a brand-new nationwide user-generated content campaign inviting families, food lovers and home entertainers to show how they “Host with Heart” using their favourite Goldcrest products.
The #HeartOfHosting campaign shines a spotlight on real moments, real food and the everyday joy of gathering around a table. Whether it is a cosy breakfast, a festive dinner or a spontaneous snack spread, the campaign encourages South Africans to share how they host with warmth, creativity – and Goldcrest at the centre.
This initiative is designed to spark authentic stories, boost social engagement and strengthen brand love across the country.
The campaign: #HeartOfHosting
The public is invited to share a photo or video showcasing how they host their loved ones using any Goldcrest product.
To enter, participants simply need to:
- post a photo or video of their hosting moment;
- use the hashtag #HeartOfHosting; and
- tag @GoldcrestSA on Instagram or Facebook.
What’s up for grabs?
Weekly prizes: Entrants will stand a chance to win Goldcrest product hampers, every week. These will be selected randomly.
Grand prize: One grand prize winner along with 2nd and 3rd place winner will be chosen at the end of the competition and will each receive a curated prize worth up to R5 000 to elevate their hosting occasions.
1st prize: XL Pizza Braai with travel bag
2nd prize: Fieldbar 10-litre Drinks Box
3rd prize: 6-person Party Fondue set
Competition ends 10 December 2025, so enter now!
