play

Mud pies, pirate ships and cardboard castles: Why play is childhood’s greatest superpower

Loud laughter across a playground. Tiny hands digging for imaginary treasure. A cardboard box transformed into a rocket headed for the moon. Childhood is filled with magical moments that may look like simple fun, yet remarkable learning is happening every second. “Play is childhood,” says Tersia Scholtz, principal of Glenwood House Primary in George. “It’s

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Don’t rush academics: The importance of focusing on play and responsiveness in the early years

Play should sit naturally in early childhood education, as it reflects how young children come to know themselves, others and the world. Yet, too often, play is the very space that requires the most protection. This tension usually arises from a culture that prioritises early academic achievement and holds the belief that accelerating formal learning

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Kids can watch, learn and play – all on Netflix

For parents, the to-do list can be never-ending. That’s why we want to make Netflix a curated space where parents know kids are entertained, engaged and enriched. Netflix has unveiled an expansion of its preschool and kids’ series, films and games lineup designed to fuel imagination and exploration for the next generation. Combined with Netflix’s

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Immersive indoor family experience, Total Ninja Interactive, launches in Joburg

Total Ninja Interactive has opened in Fourways Mall, Johannesburg, introducing the ValoPark-inspired concept to the South African market. Following the success of its Dubai opening earlier this year, the brand has launched its indoor entertainment park that combines physical play with immersive mixed-reality games, all designed by Finnish company, Valo Motion. Located at Shop F12

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How messy play supports toddler development

Messy play is more than just chaotic fun; it’s a gateway to creative exploration, sensory stimulation and developmental growth for toddlers. Dibber International Preschools champions the power of play, including the wonderfully messy kind, to nurture holistic development in young children. “Messy play is about more than making a mess; it’s about giving children the

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Games and activities to keep your child engaged this holiday season

The December holidays are a time for family, fun and cherished memories, but keeping children entertained can sometimes be challenging. “Play is an essential part of a child’s growth – it’s how they explore the world, express themselves and build relationships,” says Ursula Assis, country director of Dibber International Preschools. “The games and activities we

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A girl posing for a photo with her my mini baby surprise eggs

Unboxing magic: Surprise toys dominate holiday wish lists

Collectible surprise toys have exploded in popularity, representing a significant portion of toy sales, with collectible and unboxing toy segments growing at nearly 20% annually. The surprise toy trend is captivating children and adults alike, with data showing that 90% of kids ages 6 to 17 years old are engaging with collectible surprise toy brands.

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Two kids faces inserted in a bunch of squishmallows

The top trending toys for the 2024 festive season

With the festive season fast approaching, Toys R Us reveals the top toy trends and most anticipated toys for 2024. This year, parents and gift-givers can expect an explosion of creativity, innovation and nostalgia, making this holiday season one of the most exciting yet. From interactive playsets to tech toys, and a growing demand for

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Ultimate outdoor toys for a fun-filled summer

As the warm summer months approach, ZURU is introducing the perfect lineup of outdoor toys designed to make this season unforgettable. Whether it’s backyard water fights, eco-friendly water balloon battles or thrilling robotic creatures, ZURU has something for everyone. With its innovative range, families can gear up for endless fun in the sun, making the

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